"New York State of Health"

That's the tagline for New York's health care marketplace established under the Affordable Care Act. New York is one of 14 states that has created a variety of health plans for uninsured people available for purchase under the Act. Subsidies mandated by the Act are available for poor and moderate-income people. For people in states that don't establish these marketplaces, the federal government will provide health-care plan options.

We told you last month that New York insurance regulators have approved rates for 2014 that are at least 50 percent lower on average than those currently available in the state.

Now, New York has now created ads to encourage New Yorkers to sign up for the insurance. Go here or click on the embedded video below.