Howell E. Jackson of Harvard has written The Trilateral Dilemma in Financial Regulation in IMPROVING THE EFFECTIVENESS OF FINANCIAL EDUCATION AND SAVINGS PROGRAM (Anna Maria Lusardi, ed., University of Chicago Press, 2008). Here's the abstract:
In choosing financial products and services, consumers often rely on financial advisers to recommend products or services. With surprising frequency, these advisers receive side payments or other forms of compensation from the firms that provide the products or services the advisers recommend. Many times these payments are not clearly disclosed to consumers; often they are entirely secret. These practices, which I label the trilateral dilemma of financial regulation, raise concerns that advisers may be giving their customers biased advice. Side payments of this sort also have the potential to increase the cost of financial products and services. In this article, I describe how trilateral dilemmas have arisen in many different sectors of the financial services industry, including mortgage lending, retirement savings, investment management, insurance brokering, student loans, and banking services. I then review the many different regulatory strategies that Congress and regulatory agencies have employed to police trilateral dilemmas and assess the efficacy of these techniques in solving the problems that side payments of this sort pose. I also evaluate the possibility that side payments and other forms of indirect compensation may in fact be an efficient or at least innocuous means of financing the cost of distributing financial products and services. The article concludes with a brief discussion of how consumer education might address trilateral dilemmas.


Yesterday (April 9), the Wall Street Journal ran an excellent article by Nathan Koppel on the changes to food companies' practices brought about by litigation, or the threat thereof. And by "excellent," I mean that it fairly and completely gave both sides of the issue.
This is, of course, not the kind of excellence that food companies, or the lawyers who profit from their predations, like to see. So the Journal also posted a blog entry that talked about Koppel's article. The blog entry is itself sufficiently fair and balanced, but it allowed for comments from the blinkered defenders of all things corporate.
Comments like:
No sir, it's not a matter of intelligence, it's ignorance, and not the blissful kind. Exactly what the food companies (many of which really can't handle the truth) are counting on, and indeed fostering.
However, sometimes the efforts of food marketers to blinker the public do not succeed, so that they are forced to respond to consumer demand, when consumers learn the truth about their products.
Products such as Snapple, which called itself "natural" and "made from the best stuff on Earth," while using the very unnatural high-fructose corn syrup instead of sugar. Responding to informed consumer demand, Snapple has begun the change to sugar, now saying that "The Best Stuff on Earth Just Got Better." Congrats to Snapple for having found the true Aristotelian Ideal, something that surpasses "best"--the adjectival progression is now, "good, better, best, Snappliester."
I am struck over and over by the food companies’ (and their defenders’) knee-jerk use of words like “paternalism” and “consumer choice,” when the simple fact is that companies are hiding from consumers the precise information necessary for consumers to make informed choices. Our economic system is based on the free flow of information, but that flow has to be two-way. For companies to hide from consumers facts, knowing that consumers would make different choices if they knew the truth, is contra to the principles on which our system is based.
When companies try to cheat their way around the truth, it hurts consumers and it hurts honest competitors.
This isn’t paternalism; it’s capitalism.